Client
Hoplun
Services
Identity design / Iconography design / Signage design
Year
2018
Design agency
Boris Design Studio
Hoppy was created for HopLun Hong Kong to communicate across their eight facilities in a manner that everyone of their 30 thousands employees from three different countries can understand. The goal is to communicate a manner that every employee, regardless of their literacy level, can understand to ensure a safe and healthy work environment.
The project was started from research like talking to the management team, understanding the brand tone of voice, site visit at the factories, in order to lead to a solution that meet their needs — which the signage and icons should precisely convey the message at a glance while uphold the sense of humour and playfulness of the brand. My role also supported on the production.
